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Tiffany Deluccia talks church marketing

Season #2

My Podcast guest today is Tiffany Deluccia. Tiffany is the Director of Sales & Marketing at The Unstuck Group. She graduated from Clemson University, and before joining The Unstuck Group, worked in public relations with major national retail brands, nonprofits and churches on content creation, strategic planning, communication consulting, social media and media relations.

  1. When we’re thinking about marketing, I think that many Pastors and church leaders get confused about what it actually is. What is marketing?
  2. Marketing and the Church have had a rough relationship. What marketing mistakes have you seen churches make?
  3. What the right way to think about marketing in the church?
  4. What’s the goal of Marketing? Why is it important?
  5. Much of marketing in the workplace is based around funnels. What are they and do they translate into the church?